The Power of Flipbook Software

What is a Flipbook Software?

A flipbook software is a digital publishing tool which converts static PDF files into interactive flipbooks. A flipbook is a digital publication that simulates the experience of flipping through the pages of a physical book or magazine by offering a page turning effect and sound. Besides this “natural interactivity” there are many possibilities to add elements that will increase the interactivity and the engagement of the readers like images, videos, links, pop-ups and much more. Flipbook owners have the ability to track publication data, which proves valuable for marketing purposes. Marketers, publishers, educators, and businesses utilize flipbook software to showcase their digital content in a captivating and interactive manner, effectively capturing users' attention and prolonging their engagement on websites.

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What can Flipbook Software do for you?

The fundamental capability of flipbook software revolves around converting PDF files into dynamic flipbooks. Flipbook software often encompasses various other crucial features, including:


1. Multimedia Integration

Paperturn's editor with it's features


To enhance interactivity and foster engagement, flipbook software typically offers a diverse array of features enabling users to incorporate multimedia elements such as images, videos, GIFs, sound effects, and music into their flipbooks. Furthermore, it is possible to add hyperlinks that direct readers to specific pages within the flipbook, external websites, or contact information. By integrating multimedia you can better capture the attention of your audience (and keep it!) and deliver a memorable user experience.


2. Interactive Elements 

A rocket starting from inside a flipbook

Besides inserting multimedia, flipbook software provides you with features to add interactive elements like quizzes or clickable buttons which encourage interactions with the readers. This makes the delivered content more entertaining and memorable. It also leads readers to stay in the flipbook for longer and can even result in an emotional relationship to your brand if they like what they see.

3. Customization and Branding 

Option to use the own logo

Flipbook software offers even more possibilities to customize a publication than usual content creation programs. You can add your logo, set your own CNAME and sometimes disable the branding of the flipbook software company. This is crucial to reinforce brand recognition and create a professional look and feel. There are also features to adjust colors, fonts and layouts of the background of the flipbook.

4. Mobile-Friendly Publishing

Responsiveness across all devices

Usually, flipbooks created with flipbook software are responsive across all devices. Publications can be opened and viewed on any device without an impact on the quality. Readers can zoom in and out of the flipbook without any difficulty. This is important for a seamless use of the flipbook resulting in customer satisfaction.

5. Analytics and Insights

in-built statistics feature

Whether it’s built-in statistics or an integration with Google Analytics, flipbook software allows you to keep track of how your flipbook performs and collect valuable insights on your users’ behavior such as the number of views, time spent going through the flipbook, click-through rates and more. Some flipbook software also comes with a lead capture formula with which you can collect personal information about your audience. Such data and statistics are important for refining your content or marketing strategy and making sure to address the right people with the right message. Based on that data you are able to make data-driven decisions to improve your content and maximize engagement. 

6. Sharing


Flipbooks can be shared through various channels and thus can be shown to people all over the world. With a picture and link they can be embedded in emails and even email signatures. They can be shared on social media like Instagram, Facebook, LinkedIn, Twitter and more with ease. By sharing your publication you can reach a wider audience and create brand awareness. Flipbook software provides you with an embed link as well which makes it easy for you to embed your publication into your website or blog. Flipbooks can then be viewed directly on a certain website without the need to redirect readers to another website or download the publication. This will lead your readers to stay on your page longer and will increase the time they spend on your website. Eventually, this can have an impact on your website’s traffic and conversions.

7. eCommerce Integration

Shopping cart option 

Some flipbook software come with the opportunity to connect a webshop with the flipbook allowing readers to shop and buy directly from it. You can activate a shopping cart feature, add links and secure payment options. This can be especially interesting for product catalogs. It will help to keep your readers on your website and create an even more interactive experience. 

8. Collaboration and Teamwork

Teamwork feature

Many flipbook software allow users to work on flipbooks in a team. Whether it’s co-workers or companies collaborating with their clients - this feature will enable efficient teamwork and collaboration.

9. SEO Optimization

A laptop showing a flipbook

In order for search engines like Google or Bing to find flipbooks and rank them in the search results, flipbook software offers an SEO feature that helps to optimize the publication for search engines. Either if it’s done for every page individually or for the flipbook as a whole you are able to put in meta data like keywords and descriptions. This will not only help to find and rank your flipbook but will also impact the website the flipbook is embedded into. Thus, it can lead to more views and might also result in more conversions.

10. Multiple Language Support 

Multiple language support

Some flipbook features contain a viewer and editor that support many languages. You can reach an international audience because your readers are able to change the language of the viewer to their mother tongue. Flipbooks can be read by a diverse, cross-cultural audience which is essential in today’s globalized world.



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What Are Benefits of Using Flipbook Software?

In addition to the aforementioned features of flipbook software, there are several distinct advantages worth highlighting. Foremost, flipbook software offers a convenient and efficient method of content creation by enabling quick and easy conversion of PDF files with just a few clicks. This streamlined process saves valuable time and effort in content creation and document conversion. Furthermore, flipbook software ensures accessibility across devices and browsers, catering to the growing prevalence of mobile devices. The ability to seamlessly access and enjoy flipbooks on smartphones and tablets becomes increasingly important, allowing your audience to engage with your content anywhere, anytime. From a cost perspective, flipbook software presents a cost-effective solution compared to traditional publishing and distribution methods. By eliminating printing costs and the need for physical storage space, it not only reduces expenses but also has a positive environmental impact by promoting digital publication opportunities. The flexibility of flipbook software, with features like overwriting, simplifies the process of updating flipbooks or implementing changes. This saves time and effort in managing and maintaining content, ensuring that your publications stay up-to-date and relevant. Finally, flipbook software provides additional benefits such as performance tracking and user data insights, enabling you to monitor engagement metrics, track user behavior, and optimize your content strategy - and more.


Why You Should Use Flipbooks Instead of PDF Files

That flipbook software comes with certain benefits is already proven but still there are more - other - advantages of flipbooks over PDF files we should have a look at.

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Flipbook Software and Interactivity


Flipbooks offer a significant advantage over simple PDF files by providing a higher level of interactivity. With elements like clickable links, pop-ups, images, videos, polls, and zoomable maps, flipbooks engage readers and encourage them to interact with the content. The animated page flipping effect adds to their visual appeal, capturing readers' attention and keeping them engaged. This interactivity enhances brand recognition, improves understanding of the content, fosters emotional connection, and provides an entertaining experience. In contrast, static PDF files are more likely to bore readers rather than entertain them, lacking the dynamic and interactive elements of flipbooks.

A hand having a heart in it


Flipbook Software and Customer Support

While PDF is a widely used file format, flipbooks are associated with specific companies that provide the hosting and software services, ensuring customer support availability. The level and quality of support may vary depending on the flipbook software provider. Paperturn’s flipbook software offers multiple channels for customer contact, including chat, email, and phone support. Additionally, we have a dedicated section on their website addressing frequently asked questions, providing immediate assistance for common uncertainties and issues. In summary, using flipbook software ensures you have a reliable helping hand whenever you need it.

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Flipbook Software and GDPR Compliance

While it is challenging to make a general statement about the inherent security of flipbooks compared to PDF files, several important factors should be considered regarding data security and flipbook software. Ideally, flipbook software incorporates some level of data security measures, and reputable providers typically prioritize the protection of user information. Paperturn, for instance, adheres to relevant regulations in the EU such as the General Data Protection Regulation (GDPR), which imposes strict guidelines on data collection, processing, and handling to protect individuals' privacy and personal data. Additionally, we also comply with data protection regulations from other countries, including the Australian Privacy Act and Canada's Personal Information Protection and Electronic Documents Act (PIPEDA). We highly value our users' data and have established a legal portal where users can access essential information about how we use and protect their data.

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Flipbook Software and Accessibility

In today's inclusive world, accessible software is crucial for individuals with disabilities to effectively access, navigate, and interact with digital content. Paperturn is fully accessible, offering features like text-to-speech, screen reader compatibility, and keyboard navigation. We prioritize compliance with assistive technologies and accessibility standards, such as WCAG 2.1, to ensure inclusivity. However, achieving accessibility also requires effort from the user. This means that for a PDF to be accessible after being converted using Paperturn, it needs to already meet accessibility requirements. This can be accomplished by employing readable text formatting and including alternative text for images, among other considerations. However, we don't leave you to navigate this process on your own. Our comprehensive guide provides you with step-by-step instructions on how to create an accessible PDF.




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Cloud-Based Flipbook Software

One of the standout features of cloud-based flipbook software, such as Paperturn, is its accessibility. As our software is hosted on the cloud, you can access it from anywhere, at any time, as long as you have an internet connection. This means that whether you are in the office, at a client's location, or working remotely, you can create, edit, and share flipbooks seamlessly. Another advantage of our cloud-based flipbook software is its collaborative capabilities. Multiple team members can work on the same project simultaneously, making it ideal for organizations with dispersed teams or for collaborating with clients. Storage and scalability are key considerations when using cloud-based flipbook software in general. Your flipbook projects and associated files are securely stored in the cloud, eliminating the need for local storage or physical servers. Paperturn provides ample space for your publications, and you can easily scale up or down based on your needs, ensuring flexibility and efficiency in managing your content.


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Bringing Content to Life


Now that you have gained a comprehensive understanding of what flipbook software entails and its benefits, let's delve deeper into the practical aspects of using flipbook software. Explore how you can harness Paperturn’s capabilities to create captivating digital publications and discover the wide range of possibilities in terms of design and appearance.

The real page-turning effect


Mastering Flipbook Creation: A Step-by-Step Guide with Paperturn


With Paperturn, a leading provider of flipbook software, you can effortlessly transform your PDF files into captivating digital flipbooks. Follow these simple steps to create your very own engaging flipbook:


1. Upload your PDF file to Paperturn.

PDF upload


Within a few minutes, your PDF will be seamlessly converted into an interactive flipbook. For optimal results, adhere to our guidelines for an optimal upload



Moreover, to ensure accessibility for individuals with disabilities, we provide a comprehensive guide on creating accessible PDFs, enabling your flipbook to be fully inclusive.


2. Access your flipbook through your account and unlock a multitude of features to enhance its visual appeal, interactivity, and engagement.

  • Customize Your Flipbook's Branding and Design

With our flipbook software’s comprehensive design and branding options, you have the freedom to personalize your flipbook. 

Option to use the own logo

Incorporate your own logo, establish a custom CNAME, and eliminate any traces of Paperturn branding. Tailor the background colors, include captivating background images or music, and explore additional customization possibilities.



  • Enhance the Interactivity of Your Flipbook
Utilize Paperturn's flipbook software to elevate the interactivity of your publication. Take advantage of the iFrame widget feature, which allows you to seamlessly incorporate 360 tours, maps, polls, surveys and other interactive elements for your readers to engage with. By integrating pop-ups, you can further boost user involvement. 

Shopping cart option

If you operate in the retail or eCommerce sector, activating the shopping cart feature enables your readers to make direct purchases from your flipbook, offering a convenient shopping experience.


  • Enhance the Visual and Audible Appeal of Your Flipbook

A magazine flipbook

Elevate the visual aesthetics of your publication by incorporating various multimedia elements. These enhancements work in tandem to captivate your audience, ensuring they stay engaged with your flipbook and enjoy a truly distinctive user experience.


Our flipbook software empowers you to seamlessly embed YouTube or Vimeo videos and effortlessly add music or sound effects. Furthermore, you can integrate captivating images, dynamic GIFs, and interactive links that direct readers to specific pages within the flipbook or external websites. 


  • SEO Optimize Your Flipbook
To make your flipbook discoverable on popular search engines such as Google and Bing, it is crucial to utilize our SEO feature

Laptop showing a flipbook

This feature enables you to add meta data including relevant keywords, meta descriptions, and meta titles, which automatically optimizes your flipbook for search engines. 


By leveraging our SEO feature, you can effectively increase your online visibility and expand your audience by improving your rankings on search engine result pages (SERPs).

3. Website Embed & Sharing

Website embed


After completing the optimization process, you can proceed to integrate your flipbook into your website or distribute it to various stakeholders, including clients, potential customers, and anyone interested. 


When it comes to sharing, our software provides multiple methods for doing so. You can seamlessly incorporate it into emails or add it to your email signature, allowing you to share it effortlessly whenever you send an email. Additionally, to adapt to the current trends, you can also share your flipbook through social media platforms.

4. Data Tracking & Collecting Leads 

Once your flipbook is live and accessible to your target audience, it's time to monitor and analyze its performance. Our platform provides two options for tracking data: our built-in statistics and integration with Google Analytics 4. With these tools, you can effortlessly monitor key metrics such as reading duration, click-through rates, and more. 

Lead capture form

If you want to gather personal information about your users, you have the option to activate a lead capture form. By requiring users to provide their personal information before accessing your publication, you can collect valuable data for email marketing campaigns and direct outreach to potential customers.

Do you want to experience our software firsthand? No need to worry because we have you covered! Take advantage of our 14-day free trial and test out our flipbook software at no cost to you!

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Unlock the Power of Paperturn - Your Flipbook Software

With numerous flipbook software providers available in the market, we understand that choosing the right one can be overwhelming. Figuring out which software offers the features you need and aligns with your preferences can be a complex task. Allow us to assist you by introducing some of the key advantages we offer:

  • Our primary competitive advantage lies in our exceptional customer service. At Paperturn, we prioritize your satisfaction and ensure that we never let you down, regardless of any uncertainties, questions, or issues you may encounter. Our dedicated customer support team is readily available to assist you through various channels, including chat, email, and phone. Yes, you read that right - there are real people behind the screen, eager to help you. You can rely on their expertise and assistance from 09:00 to 22:00 (UTC+1) every Monday to Friday.

  • At Paperturn, we highly value the importance of your data. As such, we are fully compliant with EU/UK GDPR regulations and make it a priority to adhere to these requirements continually.

  • In addition, we have ensured that our software is fully accessible to cater to a wide range of users. We take pride in complying with WCAG 2.1 guidelines, which means that our software can be easily used by everyone. This accessibility applies not only to the flipbook editor but also to the flipbook viewer.

  • We offer a cost-effective solution starting at just $12 per month, providing you with significant savings on printing costs. Our innovative paperless solution is perfect for your business needs. You can select from two subscription options, Basic and Pro, based on your preferences. The Basic subscription allows you to benefit from our interactive and multimedia features, while the Pro subscription focuses on the conversion aspect. Rest assured, we have a suitable option for everyone!

  • With over 50 features at your disposal, you have a plethora of options to enhance and customize your flipbook. These features allow you to make your flipbook more interactive and engaging, resulting in increased traffic to your website and wider reach. By utilizing our feature-rich tools, you can captivate the attention of your readers and create visually appealing flipbooks that leave a lasting impression.

How Can Flipbook Software Transform Your Content - Inspiring Examples

Flipbook software is incredibly versatile and can be used to transform various types of content that are typically transported in PDF format. Whether it's magazines, brochures, enterprise documents, eBooks, catalogs, or school brochures, our flipbook software offers a seamless solution for all. You may wonder, what do these flipbooks actually look like? Let's take a look at a few examples to give you a better idea.

For those in the eCommerce industry, creating a visually appealing catalog or product catalog is crucial. It allows you to showcase your products, highlight new arrivals, and promote seasonal offers effectively. With our flipbook software, your catalog can transform into a dynamic and engaging publication. Here's an example of how it could look like:

ALT EXAMPLE - CATALOG - FTG - Flipbook Software Landing Page

The creators of this flipbook took advantage of numerous features available in our software, such as advertising banners, internal and external links, background music, sound effects, videos, and other multimedia elements. These features allow for a more interactive and engaging reading experience, making your content more enjoyable and memorable for your audience.


If you work in the real estate industry as a real estate agent, marketer, or in any other position, our flipbook software can be extremely beneficial to you. It enables you to create captivating portfolios, feature sheets, and buyer guides that can effectively persuade your clients. Here's an example of how a flipbook showcasing a property could look like:

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