The 30 Benefits of Flipbooks

Firstly, before we get into the mentioned pros we should clarify the meaning of the word “flipbook”; it is an interactive and online HTML5 publication with a page-turning effect. These days we use it as an alternative to paper-based (and PDF) documents such as magazines, catalogs, reports, brochures, and more. 

Now, moving onto the benefits of flipbooks!

General Flipbook Benefits

Responsive accross all devices and browsers

Flipbooks can be opened without any problem no matter the browser or device you’re using. No matter if you view it on your laptop, desktop, tablet or mobile device - the publication will be optimised to fit your screen best, creating a perfect viewer experience.

Check your flipbook’s performance

By using flipbooks instead of PDF files, you can easily measure your publication’s performance. Tracking your flipbooks’ performance can help you in making better future marketing decisions, as well as creating new, more optimised magazine issues, catalogs or documents. 

Paperturn’s built-in statistics display which device has been used to view the flipbook the most; the number of flipbook views and downloads it’s had, and how many users from each country have viewed your publication the most.

Customer support

Do you have questions which are not in our FAQ section? You can always contact us via email, phone and chat at anytime. For more information you can contact us.

A format which can’t be destroyed 

Many of us have experienced a paper-based document being destroyed by an accident - whether it be a coffee spill, water damage from the rain or your “dog eating your homework”. With online flipbooks, none of the scenarios above can happen because flipbooks are stored securely in the cloud and can be accessed digitally by any device. No paper necessary. 

Downloadable as PDF

Your flipbook masterpiece can also be downloaded as a PDF file, if you choose to allow this option in your settings. If your clients need an offline version, this is a great way to go about it.

They’re super easy to create

You can create a flipbook in a matter of minutes. Simply upload your ready PDF file to Paperturn and watch your document convert into an interactive publication instantly. Wondering how to edit and optimise your digital flipbooks? We have prepared a short guide on how to get started. 

You can also check out this video which shows all the features we offer!

Supported in many languages

Even though our main language is English, our website is available in another five languages - namely Spanish, French, Danish, Swedish, and German. You can also change your publication’s viewer language to make the user experience even more seamless.

A GDPR compliant solution

Paperturn’s flipbooks are subject to the highest level regulations and standards across Europe and the UK, and so are fully GDPR compliant. You can read more about this in our Legal Portal.

Privacy and security options

Have private documents that you want only specific people to be able to view? You can set up a username/password OR IP authentication to ensure that your documents are secure.

Any document can be a flipbook

Flipbooks come in many formats, shapes and sizes. It’s up to you what kind of document you want to transform into a flipbook. The most popular formats include: magazines, brochures, catalogs, and guides.

Make edits in real-time

Flipbooks can be updated at any time since they are digital. Any changes that you make will be instantly reflected in the live version of your flipbook via the use of the overwrite feature.

Flipbooks can help you save a lot of money

Using paper-based documents isn’t practical. Once they’re ruined, they’re ultimately thrown away - which has terrible repercussions for the environment. Printing also comes with huge costs, especially when documents are printed on a mass scale. With digital flipbooks, you can create a single flipbook and share it to as many people as you’d like via social media, email and by embedding it to your site.

Work in teams

Easily collaborate with different departments by using our Teams' feature which allows you to work on publications together, in real-time and across seas, if necessary.

A great way to engage readers

Send your flipbook to an unlimited number of people and keep them hooked on your content with an array of interactive features.

A fully accessible option

Users with disabilities can instantly adjust the flipbook's UI, design and readability to meet their individual need or disability via the Disability Interface Tool. 

Flipbook design benefits

Add lead capture form

The lead capture form feature can help you with collecting potential customers’ details to later target them in your marketing efforts and email campaigns.

Add links 

You can add links into your flipbook to direct readers to a product, website or another page within your publication.

Add images

Did you forget to add an image in your original PDF? You can easily add it via our editor with a few quick clicks!

Add YouTube/Vimeo videos

Sometimes images just don’t make the cut. By adding YouTube/Vimeo videos to your flipbook, you can keep your readers on the page for longer and increase engagement.

Add a table of contents

A table of contents can be used so that your customers can easily navigate through your flipbook. This table of contents can be accessed, regardless of which page the client is on - making the user experience even better.

Include a newsflash icon

On the right-hand corner of the flipbook viewer, you can add a newsflash icon. This icon can include a promotion, a link to your website or a fun fact about your brand. You can use it for anything!

Add shopping cart 

Did you know that readers can also buy your products directly from your flipbook? With a single click, they can put a product into the shopping cart and instantly create an order. Now that’s interactive marketing!

Add pop-ups for more information

Whatever you don’t want to put into your flipbook, you can “hide” behind a pop-up. Customers have the option to read more about a certain element by clicking on it.

GIFs

Adding GIFs to your flipbook can make it more playful and fun. You readers are sure to love this detail.

SEO optimization

Not a SEO pro? No problem - our software instantly makes your flipbook SEO ready as soon as you upload your document, by indexing all of the text.

Choose an aesthetic background 

You can choose colors to match your brand, or decide to add a background image instead, to make your publication stand out.

Real page-turning effect

The real page-turning effect makes you feel like you’re actually turning the pages of a physical document. It might be a small detail, but it gives flipbooks the aforementioned “real touch” which PDF formats can’t offer.

Google Maps

Via the iframe widget feature, you can embed a Google Map to better direct your readers to a specific location. This gives your viewers an extra element of interactivity instead of simply writing the address (...how boring).

Music playlists

Do you want to put your reader in the right mood? You can insert a Spotify playlist into the pages of your flipbook, from where it can be played instantly by your readers.

3D virtual tours

Another way in which  you can use our iframe widget is by adding a 3D virtual tour. This is a great tool for showing off a room, facility or building. This is a perfect addition to a real estate brochure.

And that’s it - 30 benefits of using a flipbook!

Still not sure? Click here to try our 14-day trial and try it for yourself! Also, don’t forget to check out our reviews.