The greatest benefit of a flipbook over a traditional PDF is the opportunity to collect and measure valuable statistics about your flipbook viewers and your flipbook’s content.
For advanced statistical data on your flipbooks, you can integrate your Paperturn account with your Google Analytics account. Please note, you must have a Google Analytics account to be able to use this feature. From here, you have 2 options:
Set up Google Analytics tracking on all of your flipbooks combined
Set up Google Analytics tracking per individual flipbook
Go to “Account Settings”
Under the "Settings" menu you will see a field titled “Global Google Analytics Account Number”
Insert your Google Analytics account number
This process is slightly more advanced. The easiest way to get extremely detailed information on an individual flipbook’s performance and readership is to connect your flipbook to a separate property within your Google Analytics (GA) account. Please note, you must have a Google Analytics account to be able to use this feature.
STEP 1: Create a Separate Property in your GA account.
Log in to your Analytics account, and go to Admin. Analytics is set up to have an account, a property and a view. Create a separate property in the menu. If you’re unsure, you can see the instructions on how to create a property here: https://support.google.com/analytics/answer/1042508?hl=en